Last month, my friends and I were treated to breakfast at Il Ponticello. True Faith was also playing on stage singing their songs and some covers. The whole event was free and was sponsored by Accenture. To top the whole morning off, my friend won an 8GB iPod touch in the raflle.
This morning, I boarded a jeepney with my fare in hand ready to pay. The barker said there was no need to pay as the ride was free and it was sponsored by Accenture.
I can’t help but be cynical with Accenture’s philanthropy. What do they get in return?
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